Honda Cub F
|Manufacturer||Honda Motor Company|
|Engine||50 cc air-cooled two-stroke|
|Top speed||35 km/h|
|Power||1hp @ 3,600 rpm|
|Torque||0.20 kgm @ 3,000 rpm|
This product was a formative success for the new company, establishing their first nation-wide independent dealer network. Managing director Takeo Fujisawa initiated a direct-mail campaign to the country's 50,000 bicycle dealers, generating about 30,000 replies. He also instigated a hire-purchase scheme to allow customers to spread payments across 12 months. Honda shipped 6,000 Cub F units in October 1952, and 9,000 in December.
Production ceased in 1954, with the company citing consumer demand shifting to better products as Japan's postwar economy improved, and quality problems with the bicycle components that Honda had no control over.
- "Initial success". Honda. http://world.honda.com/history/limitlessdreams/ftype/text/01.html. Retrieved on 2008-02-21.
- "Production ceases". Honda. http://world.honda.com/history/limitlessdreams/friendship/text/01.html. Retrieved on 2008-02-21.
- Infobox specifications from:"Honda Collection Hall page". Honda. http://www.honda.co.jp/collection-hall/2r/201.html. Retrieved on 2008-02-21.
- (Japanese) Cub F Video at honda.co.jp